Welcome to the heart of my data driven practice, where analytical rigour meets strategic thinking. As a data professional with a passion for solving real world problems, I turn complex datasets into clear, actionable insights tailored to your specific goals. Whether you're a forward thinking start up or a well established organisation looking to gain a competitive edge, I offer the expertise to help you harness the full potential of your data.
I specialise in analysing complex datasets to surface clear, actionable insights. My work ranges from exploratory analysis and statistical modelling to evaluating performance and diagnosing operational issues. I use Python, R, and SQL to build analysis that is rigorous but accessible, helping teams move from raw information to evidence based decisions that make a measurable difference.
I build dashboards and reporting tools that help teams understand what’s happening in their business. Using platforms like Tableau, Power BI, and Looker, I translate data into visual stories that highlight trends, risks, and opportunities. The focus is always on clarity and usability, so whether an executive needs a high level view or an analyst wants to explore the details, the right information is easy to find and act on.
I design and maintain the infrastructure that makes reliable analytics possible. This includes building ETL/ELT pipelines, setting up data warehouses like BigQuery, Snowflake, or Redshift, and ensuring data is clean, consistent, and accessible. I also use tools like dbt and Airflow to automate and orchestrate workflows. The result is data infrastructure that teams can depend on, even as their needs evolve.
I develop predictive models that give organisations a forward looking view of their data. This includes work on forecasting, customer segmentation, churn analysis, recommendation systems, and natural language processing. I prioritise approaches that are both accurate and explainable, so stakeholders can understand and trust the results. My goal is to deliver models that integrate seamlessly into decision making processes rather than sit on the shelf.
I build practical, production ready AI solutions, everything from copilots and workflow automation to custom generative tools. I use tools like n8n to orchestrate workflows, tap into hosted APIs for large foundation models, and leverage Hugging Face for more task specific models. Always balancing performance, cost, and governance. I’m comfortable working within your existing cloud stack and focus on solving real problems, not chasing the hype.
I run training sessions that help teams become more confident and effective with modern data tools. Topics include SQL, Python, data storytelling, cloud workflows, and machine learning, with content tailored to the team’s current level and business needs. The sessions are practical and interactive, with a focus on applying new skills to real problems. Whether remote or in person, the aim is to make learning both accessible and directly useful.